According to a study recently published by IAB Spain (the digital marketing and advertising association of Spain), YouTubers could have a lot to contribute to your digital marketing strategy.
Their data indicates that 90% of Internet users consume online video and YouTube is their preferred list of vanuatu consumer email channel for doing so. In addition, one in four of them watches videos from YouTubers, the biggest influencers and content creators on this network.
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The most popular youtubers in our country
YouTubers are particularly interesting for marketing strategies in the humor, beauty, fashion, music, video games and cooking sectors . In general, they are best known among young audiences , since one in three users aged 16 to 29 watches their videos. But who are the biggest YouTube influencers in our country agent email list according to the IAB study?
El Rubiusomg . “El Rubius” is the most followed YouTuber in our country and the 19th worldwide, with more than 14 million subscribers. His channel focuses mainly on video games, treated in a humorous way.
Vegetta777 . The second most popular channel in Spain, he also talks mainly about video games. His channel is followed by more than 11 million people.
AuronPlay . Catalan YouTuber with approximately 2.5 million followers. His videos humorously analyze other influencers on this social network and internet content. He also addresses current social issues.
Isasaweis . Without a doubt, the most popular beauty, health and cosmetics blogger in our country. Her profile contains makeup tutorials, product recommendations and all kinds of lifestyle tips.
Wismichu . Another of the young YouTube stars who is betting on humor with content such as prank calls or Chatroullette videos.
Once you know which market sector your brand operates in, you can conduct an intensive search among the most influential YouTubers at local, state and international levels, to integrate these powerful media figures into your digital advertising strategy.