Connect: connect as an organization where there are opportunities and where it is socially desirable. You do this by following platforms, subscribing to them, having a profile, participating in a group and starting a group.
Participate in the conversation: be active in social mia and engage in conversation on relevant platforms. Do this as an organization and ensure that ambassadors within the organization also do this within the correct frameworks and social mia guidelines. In the online dialogue, there is now active participation, while at the same time the finger is continuously kept on the online pulse (see 2). So you know what the reputation improvement or deterioration is as a result of this participation. In this way you can start learning.
Making friends: if your active presence
A is good and has positive effects, you can also start making friends. Now you start groups yourself belarus phone number list and ensure connections with people, from customers to stakeholders. The conversation with these groups is not only enter into online, but ideally also in real life (IRL), which strengthens the conversation. In this way, you are not only active in the dialogue, but also in the connection: conversation or community management.
Making appointments: finally, appointments can be made. The ‘action’ in the call-to-action. You can focus on converting the online (knowlge of the) reputation into desir effects. Social mia can now be us for your own objectives.
This week Frankwatching will once again
A be listing the latest social mia news for you. This time: Facebook likes more lucrative . creating professional boards Facebook likes than tweets, asking your friends questions with Facebook questions and using Twitter for crisis communication. A lob directory announc how much sales tweets and Facebook likes actually generate. The website analyz data from 12 weeks and conclud that a tweet generates $0.80 and a Facebook like $1.34 in ticket sales. In addition, it appear that people are more likely to share information about events via Facebook than via Twitter. Of course, this also has to do with the fact that many more people (worldwide) use Facebook than Twitter. Finally, it appear that only a small percentage of visitors share an event via a social network: 1% of the total visitors and 10% of the visitors who actually bought a ticket. Read more on the Eventbrite blog .